These days, courtesy isn’t all that common. Whether it’s a handwritten “thank you” or an unexpected compliment, going out of your way for others is a lost art. But not at Liberty Bay Credit Union. Here, random acts of kindness aren’t so random.
In this campaign, we’re taking the incredible customer service from inside Liberty Bay out to the public. We’ll surprise coffee shop customers with free drinks, we’ll pay for people’s parking, and when it rains, we’ll escort local shoppers to their cars with an umbrella. We’re even giving our members free gift cards— one for them and one to share—so they can help us spread a little uncommon courtesy.
Employee Launch
Member Launch
Social Media Activation
Community Activation
Advertising Examples
